TOP TEN REASONS
WHY IT WORKS
Design; we design call-to-action ads
Cost Effective only pennies per house
Image reputable businesses
Retention 35-day table-top life
Distribution effectively sent by USPS
Repetition same week every month
Proven to generate calls & results
Visual 80% imagery creates interest
Focused on home improvement only
Quantity of magazines mailed
"In Business To Grow Business"
“Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't."
Your primary focus as a business person is to create or sell a unique product or service that appeals to a particular group, and then figure out the best way to let that group know about you and your product. The WHO in home improvement is the homeowner, the HOW is where we come in.
Our focus is to generate calls and leads for your business from prospective buyers that are interested in the products and services you have to offer. We bring the buyer and the seller closer, quicker. We do this by targeting our magazine to the top tier of single family, predominately owner occupied homes that have the disposable income to buy what you have to sell. Not apartments, not condos, not mobile homes.
Our focus on the design of the ad and the layout of the magazine, the mailing list, when the magazine hits the mailboxes and how often, and the importance of remaining in front of the clients every month are the key reasons why TheHomeMag works for its advertisers.
If you are interested in hearing more about advertising in your local TheHomeMag publication and are serious about growing your business, we invite you to select a location in your area and give us a call.
Ad 101:If you can’t measure it, don’t do it!
One of the primary rules of advertising is this: If it can’t be measured, then don’t do it. Advertising is not a consumable expense. It’s a returnable investment. Every advertisement in TheHomeMag is given the chance to truly track the ad’s success through our Proprietary Call Tracking system. Capture the caller’s information, listen to the conversation, determine the response to your ad. It’s simple. It’s painless. We do all the work.
We urge you to ask the question: Do my advertising dollars offer a measurable result? TheHomeMag does.
First Quote by Jeff Richards, Advertising Professor at the University of Texas, 1995
Second Quote by Morris Hite, Morris Hite's Methods for Winning the Ad Game, 1988
Discover How
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